Motor Expo 2026

Mitsubishi Motors (Thailand) Co., Ltd. invites customers to experience a complete lineup of advanced vehicles, while pushing forward strongly with a great campaign offering special 0% interest rates to end the year at the "42nd Motor Expo". Leading the charge is the new Mitsubishi Xforce HEV, the latest compact hybrid SUV, along with the unveiling of three new models: the new Mitsubishi Xpander and Xpander Cross HEV, a 7-seater multi-purpose family car; the new Mitsubishi Triton Street, a new low-rider Mega Cab pickup; and the Mitsubishi Pajaro Sport GT, a new sub-model packed with features.

Ryoichi Inaba, President and CEO of Mitsubishi Motors (Thailand) Co., Ltd., stated that currently, Thailand's automotive industry is undergoing a significant transition amidst growing environmental awareness. This has led to the rapid growth of hybrid electric vehicles (HEVs), becoming a trend that reflects society's move towards a sustainable clean energy era. This is because the system offers greater flexibility, especially for long-distance travel, providing customers with convenience and peace of mind. At the same time, this type of car also has much improved fuel efficiency and reduced pollution. Therefore, developing technology that helps reduce emissions is not just a business opportunity but a true responsibility for the future of the world.

Mitsubishi Motors is committed to continuously developing and creating high-quality vehicles, with a key focus on "listening to the voice of our customers". Therefore, all our models prioritize performance, safety, comfort, and environmental friendliness. At every step, we strictly control production quality at the Mitsubishi Motors Thailand vehicle manufacturing plant in Laem Chabang Industrial Estate, which is the main production base for the region, to ensure that all customers can be confident that every journey will be truly meaningful and safe. 

Our booth this year comes with the concept “So, Inspire. Drive Everywhere” to provide an inspiring driving experience and confidence in every journey for everyone. We invite everyone to come and experience various Mitsubishi car models and receive many of the year's best offers that we intend to present specifically for all our customers.

Key Highlights

All New Mitsubishi Xforce HEV has received excellent feedback, with sales reaching almost 7,000 units since its launch earlier this year. It also comes with the "Thailand Car of the Year 2025" award from the Thai Automotive Journalists Association (TAJA), reaffirming its true leadership in the hybrid vehicle segment. It stands out with the concept “Xperience the Force”, providing a fun, exciting, and confident driving experience on every route, in the Mitsubishi e:MOTION style, which integrates Mitsubishi Motors' three most advanced technologies to enhance the driving experience to be even more perfect: the new-generation full-hybrid drivetrain, 7 Drive Modes, and Active Yaw Control (AYC), along with a newly developed suspension system suitable for all road conditions in Thailand, based on actual testing on Thai roads for over 100,000 km.

In addition, there are 3 new models that have just been launched, making their first appearance: the new Mitsubishi Xpander and Xpander Cross HEV”, a 7-seater multi-purpose family car, which holds the #1 market share in its segment and also won the #1 "High-Quality New Car" award from the J.D. Power 2025 Thailand Initial Quality StudySM (IQS) in the Multi-Purpose Vehicle (MPV) segment, reinforcing its quality and confidence in manufacturing standards. For the 2026 model year 

It comes with the slogan “Big Space, Fill it up” and a new premium sporty design that is more striking than before. The exterior design has been enhanced with a modern, sharper front grille and smoke-colored LED taillights for a sporty feel. The interior features new color tones, adding a sense of elegance and premiumness, along with heat-guard seat upholstery. The large, spacious, and comfortable cabin offers versatile folding seats, plus 6 airbags and a comprehensive 360-degree Diamond Sense safety technology, including Rear Cross Traffic Alert, Blind Spot Warning with Lane Change Assist (BSW with LCA), and Lane Departure Warning. The new Xpander Cross HEV model also features a Multi Around Monitor to further enhance driving convenience, catering to the active lifestyle of modern families ready to enjoy life and activities together. 

Reinforcing the lineup for work-focused users is the Mitsubishi Triton Street, a new low-rider Mega Cab pickup, under the concept
“Stylish on Every Road, Durable for Every Job”. It enhances its cool look with a sporty, sharp front grille decoration kit and comes with 17-inch alloy wheels for full off-road capability, meeting the demands of all road conditions with confident and fuel-efficient driving performance. It also boosts confidence with the Forward Collision Mitigation System with Pedestrian Detection (FCM), offering a complete package of style and packed performance, providing exceptional value in one vehicle.

Concluding with the Mitsubishi Pajaro Sport GT, a new sub-model of the SUV packed with features, priced at just 1,139,000 Baht, and highlighting the concept “More than value, beyond class”. It is one of the flagship products that has long been popular in Thailand. The core of the Mitsubishi Pajaro Sport GT is its class-leading performance, powered by a 2.4-liter Hyper Power diesel turbo engine with a maximum output of 184 horsepower and fuel efficiency of up to 15.2 km/liter (referenced from Eco Sticker), meeting both strong performance and economy needs. It stands out with an exterior design that conveys a unique and powerful personality in every detail, and is eye-catching with a honeycomb-designed front grille that complements the front and rear bumpers with sharp lines, giving a sense of agility yet stability. It presents another dimension of sportiness, highlighted by 18-inch alloy wheels (the largest compared to cars in the same class), as well as functions that cater to every lifestyle: leather seats with an 8-way power adjustable driver's seat, and Diamond Sense safety technology including Forward Collision Mitigation (FCM) and Cruise Control. It is suitable for modern car users seeking both value and style in one vehicle, truly elevating the driving experience to an exceptional level of value. 

Inside, the booth is designed as a Lifestyle Hub that truly reflects the Mitsubishi lifestyle, fun, and unique experiences. There are also specially customized cars on display reflecting various lifestyles to inspire customers, such as the new Mitsubishi Xpander Cross HEV modified into a small pop-up shop for business expansion or commercial use; the new Mitsubishi Xpander Cross HEV decorated in an adventure style, catering to camping enthusiasts with versatile functions for outdoor activities; and another highlight, the All New Mitsubishi Xforce HEV in a special AXCR race car style, conveying the rally spirit to celebrate the Mitsubishi Ralliart team's overall championship victory this year, allowing everyone to experience it up close at the event. 

Don't miss out on the great deals “Powerful Year-End Promotion” with a special 0% interest rate, along with many other valuable offers. Additionally, customers who book the All New Mitsubishi Xforce HEV will receive a Centara Hotels & Resorts gift card worth 10,000 Baht. Those interested can experience a wide range of advanced Mitsubishi vehicles at the Mitsubishi Motors Thailand booth (A17) at the "42nd Motor Expo", from November 29 - December 10, 2025, at IMPACT Challenger Hall 1-3, Muang Thong Thani, or at over 190 Mitsubishi showrooms nationwide.