Triumph Motorcycles penetrates the year-end market at the "42nd Thailand International Motor Expo" or Motor Expo 2025, launching 10 new and updated models from its 2026 lineup, covering Modern Classic, Roadster, and Adventure categories, to meet the needs of riders of all styles.

Led by the Bonneville family, which has been updated in terms of both specifications and rider-focused technology, including the Bonneville Bobber, Bonneville Speedmaster, Bonneville T100, Bonneville T120, and Bonneville T120 Black. This also includes the launch of the latest member of the Roadster group, the Street Triple 765 RX, catering to speed enthusiasts.
Concluding with the real unveiling of the Scrambler 1200 XE, Scrambler 400 XC, Tiger 900 Alpine Edition, and Tiger 900 Desert Edition, which were launched and created excitement at Triumph Day 2025. All come with special year-end offers! Furthermore, there are promotions for other models, as well as genuine Triumph accessories at up to 50% off, including clothing and apparel promotions also at up to 50% off, exclusively at this event. It's truly a complete package, located at Challenger Hall 3, IMPACT Muang Thong Thani, from November 29 - December 10, 2568 (2025).

Chinsak Kittiamornkul, Commercial Operations Manager of Triumph Motorcycles (Thailand) Co., Ltd., revealed that based on current trends where riders prioritize technology and safety, alongside value for money and a desire for premium, unique designs that reflect their personal style, Triumph is continuously developing new products to support these trends. This is achieved through the launch plan for its 2026 motorcycle lineup, which marks the year Triumph is set to launch the most motorcycles in the brand's history. This Motor Expo 2025 event is a significant platform where Triumph will introduce and display all 10 new and updated motorcycle models simultaneously for the first time in Thailand, allowing fans to see and reserve them.
The brand's renowned Modern Classic family: Bonneville

This launch is led by the brand's renowned Modern Classic family, Bonneville, which has been developed in terms of both specifications and technology. It begins with the Bonneville Bobber, featuring a 1,200cc Bonneville parallel-twin engine delivering a maximum power of 78 hp and a maximum torque of 106 Nm. Significant upgrades include a larger 14-liter fuel tank and a new body design, adding aggression and elegance to the new Bobber. Rider-focused technology is further advanced with Optimized Cornering ABS and Traction Control to enhance cornering performance. There are 2 riding modes: Road and Rain, to adjust throttle response and road grip according to riding conditions, along with Cruise Control. In terms of appearance, it features a new, wider floating seat design for increased rider comfort, as well as a new LED headlight with distinctive DRLs and a USB-C charging port for convenient use of electronic devices while traveling. All these technologies are meticulously integrated under the Bobber's simple, unique design, retaining its cool style while adding functions and convenience to perfectly meet modern demands.
The official price for the Bonneville Bobber is 637,000 Baht, ready to captivate all eyes with 3 premium color styles to choose from: the luxurious and distinctive Interstellar Blue/Sapphire Black, the elegant and modern Satin Mineral Grey/Satin Sapphire Black, and the classic Jet Black.

Bonneville Speedmaster, a classic British cruiser motorcycle that has been further advanced with a 1,200cc Bonneville parallel-twin engine, delivering a maximum power of 78 hp and an immense torque of 106 Nm at low revs, providing instant response every time the throttle is twisted. In terms of design, it offers improved touring performance with wider rider and passenger seats for increased comfort, and straighter handlebars for a more natural riding posture. A larger 14-liter fuel tank extends riding range and creates a distinctive presence on the road. The 16-inch spoked wheels come with wide 130 and 150 front tires and new lightweight aluminum rims, enhancing smooth and precise vehicle control. New technology is packed with Optimized Cornering ABS and Traction Control systems, which enhance cornering performance, driven by an advanced IMU, increasing rider confidence. Powerful new LED headlights with distinctive DRLs and a USB-C charging port add convenience and a modern aesthetic. Road and Rain riding modes adjust throttle response and traction control to suit conditions, while Cruise Control adds comfort for long journeys. The Slip & Assist clutch system ensures smooth gear changes, and Ride-by-Wire throttle provides precise control. Dual Brembo 2-piston front calipers with 310mm dual discs deliver powerful and continuous stopping performance, catering to personal riding styles or travel as desired.
The 2026 Bonneville Speedmaster has an official price of 637,000 Baht, with 2 new color shades to choose from: Carnival Red/Crystal White with hand-painted gold coachlines, or Sapphire Black/Crystal White also adorned with hand-painted gold coachlines.

There is also the popular motorcycle, the Bonneville T100, powered by a 900cc Bonneville parallel-twin engine, offering quick response, agility, and a distinctive character. It delivers a maximum power of 65 hp at 7,000 rpm and a maximum torque of 80 Nm at 3,750 rpm, providing smooth, responsive control and confident riding. It blends modern performance with the spirit of a classic archetype through an appearance that reflects its unique DNA, such as the meticulously crafted metal fuel tank, classic rubber knee pads, and the iconic Triumph emblem on the fuel tank. This is further enhanced by hand-painted color schemes and coachline details, and new circular graphic patterns on the side panels framing a gold Bonneville logo. Meanwhile, rider-focused technology includes Optimized Cornering ABS and Traction Control systems to enhance cornering performance. It has Road and Rain riding modes to adjust throttle response and Traction Control to suit road conditions, providing a superior riding experience. Additionally, it features new LED headlights with distinctive DRLs, a USB-C charging port for convenient use of various devices, and the option to install Cruise Control as an accessory.
The official price for the Bonneville T100 is 469,000 Baht, available in 2 new premium colors for 2026: Snowdonia White/Sapphire Black and Jet Black/Diablo Red, both featuring hand-painted gold coachline details, as well as the standard color option: Stone Grey.

Meanwhile, the legendary iconic motorcycles, Bonneville T120 and Bonneville T120 Black, both models come with a 1,200cc high-torque Bonneville parallel-twin engine, tuned for smooth response across all rev ranges, delivering a maximum torque of 105 Nm at 3,500 rpm and a maximum power of 80 hp at 6,550 rpm. They respond instantly to every twist of the throttle, providing exciting torque and powerful acceleration, while firmly retaining their identity, particularly with the meticulously crafted metal fuel tank, classic rubber knee pads, and the iconic Triumph emblem on the fuel tank. This is complemented by hand-painted color schemes and coachline details, and new circular graphic patterns on the side panels framing a silver Bonneville logo. Rider-focused technology is fully equipped with Optimized Cornering ABS and Traction Control, driven by an advanced IMU, enhancing safety without interfering with riding. Cruise Control is also installed as standard equipment, easily operated via a left-hand switch button. Furthermore, a USB-C charging port is subtly installed beneath the clock display, allowing riders to conveniently charge devices even on long journeys. For safety, it comes with preload-adjustable Cartridge dual front shocks and high-quality KYB Cartridge rear shocks, providing confident control and comfort, along with dual Brembo brakes for continuous stopping power.
For the Bonneville T120, there are 2 color options: Aegean Blue/New England White or Aluminium Silver/Cranberry Red, both featuring hand-painted black coachline details. The Bonneville T120 Black stands out with black engine covers and exhaust pipes, as well as all black details, complemented by a long brown seat that perfectly contrasts its aggressive style. This model is available in 2 colors: the classic Jet Black, and a new, premium, and mysterious dark tone, Matt Silver Ice/Matt Sapphire Black. Both models have an official price of 596,000 Baht.
Unveiling new Roadster models

Triumph further strengthens its brand by launching a new Roadster model, the Street Triple 765 RX, which will set new standards in both performance and exclusivity. It comes with a 765cc 3-cylinder engine specifically tuned for racing, giving riders confidence and control across all rev ranges, delivering a maximum power of 130 hp at 12,000 rpm and a maximum torque of 80 Nm at 9,500 rpm. The core chassis features a lightweight frame paired with fully adjustable Öhlins NIX30 upside-down front forks and a fully adjustable Öhlins STX40 rear shock with a separate reservoir, providing excellent response and control in every corner. The premium suspension system allows riders to experience superior stability and responsiveness. Clip-on handlebars provide a more aggressive forward-leaning posture for optimal ergonomics. Safety features include dual Brembo Stylema 4-piston calipers paired with matching Brembo MCS brakes with adjustable levers, allowing for precise braking and control. High-quality Pirelli Diablo Supercorsa SP V3 tires provide excellent grip and traction, complemented by a lightweight, compact body, resulting in a wet weight of only 188 kg. Advanced rider-focused technology for confidence and control includes specific ABS Track mode, Optimized Cornering ABS, Traction Control to enhance cornering performance, and Triumph Shift Assist for smooth up and down gear changes without using the clutch, along with a sharp 5-inch TFT screen with an easy-to-use interface and premium switchgear.
As for its appearance, the Street Triple 765 RX combines aggressive styling with premium details, creating a motorcycle that is both fast and exciting. It stands out with a Matt Aluminium Silver finish, paired with a subframe and rear wheel in striking Diablo Red, giving it a race-track feel. The high-performance seat with an RX logo emphasizes its track-focused identity, ensuring a perfect blend of aesthetics and functionality. Additionally, the front beam is a single-piece machined part, with an RX logo laser-etched on the exhaust and seat, completing its unique and prominent design. The official price is 549,000 Baht.
4 motorcycle models exclusively unveiled at Triumph Day 2025

At the event, everyone also had the opportunity to admire the 4 motorcycle models exclusively unveiled at the recent Triumph Day 2025. These include the Scrambler 400 XC, the latest junior model that adds off-road capability to the Scrambler's aggressive style. It features a 400cc engine delivering a maximum power of 40 hp at 8,000 rpm and a maximum torque of 37.5 Nm at 6,500 rpm, providing a fun and confident riding experience at all speeds. In terms of appearance, it clearly reflects Triumph's Scrambler design identity, from the beautifully designed fuel tank with knee cut-outs, the classic engine with the distinctive triangular Triumph logo, cooling fins, and exhaust manifold clamps, to the upward-sloping exhaust tip, spoked wheels with lightweight aluminum rims and tubeless tires. It also comes with a high-mounted front fender and matching front screen, offering stylish protection in challenging environments.
The official price for the Scrambler 400 XC is 209,950 Baht, available in 3 new color shades: Racing Yellow, Storm Grey, and Vanilla White. Each version comes with unique graphic designs and a black Triumph logo, matching the black fuel tank side panels, knee pads, and black two-piece seat for the rider and passenger.

Followed by the latest Scrambler 1200 XE, which comes with a 1,200cc Bonneville parallel-twin engine, delivering a maximum power of 90 hp and a full torque of 110 Nm at 4,250 rpm. The engine offers instant response, providing both excitement and easy control on all road conditions. In terms of appearance, it stands out from every angle, from its powerful stance, 21-inch front wheel, meticulously designed fuel tank, to its unique ribbed long seat. Premium touches include a Monza-style fuel cap made from polished aluminum, anodized swingarm, license plate bracket, and aluminum sump guard, as well as polished emblems indicating refinement in every part. Meanwhile, the unique Scrambler-style chassis is designed to give riders confidence on all surfaces.
The official price for the Scrambler 1200 XE motorcycle is 675,000 Baht, with premium color options including Matt Khaki Green/Matt Crystal White for adventurers, and Silver Ice/Phantom Black for those who prefer distinctiveness. Sapphire Black remains available as a standard color option.

Concluding with the Tiger 900 Alpine Edition, developed based on the road-focused Tiger 900 GT Pro model, it comes with technology that meets rider needs. Meanwhile, the Tiger 900 Desert Edition is an evolution of the Tiger 900 Rally Pro model, a leading motorcycle in its segment, designed to emphasize its renowned off-road riding capabilities. Both models feature Triumph's iconic 3-cylinder engine with a T-Plane crankshaft, powered by an 888cc 3-cylinder engine delivering 108 hp at 9,500 rpm and 90 Nm of torque at 6,850 rpm. It offers responsive power delivery, excellent engine efficiency, and complies with Euro 5+ standards, designed for strength, control, and durability. Both models have dual-sided cast aluminum swingarms for stability and precision, along with high-performance Brembo braking systems for superior stopping power. The handlebar assembly includes dampers to enhance comfort on long rides, and the Desert Edition also comes with spoked wheels and tubeless tires.

In addition, both models feature Triumph Shift Assist for smooth gear changes and a 7-inch color TFT instrument panel with MyTriumph connectivity for easy-to-understand and clear information, along with various riding modes. The Alpine model comes with 5 riding modes, and the Desert model has 6 modes, including an added Off-Road Pro mode for advanced control on all road conditions. Furthermore, both models offer options to upgrade to a heated seat or a low seat, and can also have a premium Akrapovic silencer installed as an accessory.
The Tiger 900 Alpine Edition comes with a crisp Snowdonia White/Sapphire Black color scheme, highlighted with striking Aegean Blue graphics, at an official price of 648,000 Baht. The Tiger 900 Desert Edition comes with an eye-catching Urban Grey/Sapphire Black color scheme, highlighted with Baja Orange graphics, at an official price of 668,000 Baht.
Furthermore, at the Triumph booth, you will find a fleet of many other Triumph motorcycle models, accompanied by numerous promotions such as special financial offers up to 250,000 Baht, and receive a Beeline Moto II valued at 10,550 Baht – a user-friendly, durable, beautiful, and versatile motorcycle navigation system developed in collaboration between Triumph and Beeline – when purchasing participating Triumph motorcycle models. Additionally, genuine Triumph accessories are available at up to 50% off, including promotions on clothing and apparel also discounted by up to 50%, exclusively at the event.