Motor Expo 2026

Tri Petch Isuzu Sales Co., Ltd. proudly presents its latest vehicle lineup at the grand “42nd Thailand International Motor Expo 2025” under the concept of “Japanese Quality,” blending every context of Isuzu’s identity in its latest definition, “The One & Only.” This embodies Japanese craftsmanship in every detail, reflecting the spirit and commitment to developing technology and design for true value that meets all the needs of Thai customers.

Takashi Hata, Managing Director of Tri Petch Isuzu Sales Co., Ltd., stated that Isuzu has presented its booth under the concept of “The One & Only and Japanese Quality,” reflecting its identity as a Japanese brand meticulous in both product quality and customer care, both pre- and post-sales, in the Isuzu style. This time, we are showcasing our complete range of vehicles, including standard models and specially customized vehicles.

Led by the Isuzu D-Max "The One & Only,” a future-forward pickup truck that inherits a DNA of trust for over half a century, fully equipped with the latest future-generation diesel engine technology 

Isuzu 2.2 DDI Maxforce with an 8-speed automatic transmission that emits the lowest carbon dioxide, making it environmentally friendly. Isuzu X-Series "2 Hot...2 Handle", hot...it's real! And the MU-X “The Next Peak,” a new multi-purpose SUV that elevates to a new peak of life, with a new Stiff Flex shock absorber suspension to deliver confident, superior driving performance.

Also, Isuzu fans will have the opportunity to see “Top Secret x Isuzu D-Max” – the world's first time that the renowned global tuning house from Japan, Top Secret, has chosen to fully customize an Isuzu D-Max Hi-Lander Maxforce pickup truck in Top Secret style. Furthermore, to thank all customers and reinforce the concept of “Isuzu Trusted Buddy…Isuzu by your side, alongside Thailand,” to be a “good partner” always supporting customers’ businesses.

Isuzu has launched a major year-end campaign, “Maxforce Big Thanks Thank You from the Heart,” offering PT fuel cards for customers who purchase and receive any Isuzu D-Max pickup truck or any MU-X multi-purpose SUV between October 25 and December 30, 2568 (2025), with a total value of over 38,700,900 Baht, along with additional special privileges for those interested in purchasing an Isuzu during this period. Additionally, we would like to introduce a new loyalty program to upgrade and receive new benefits, “Isuzu My-Member”…an upgradeable special privilege, developed to enhance customer experience through accumulating points and receiving exclusive benefits from Isuzu and many leading stores, which will officially launch on December 1st.”

Along with specially decorated lifestyle vehicles on display