Motor Expo 2026

Honda Automobile (Thailand) Co., Ltd. launched several new models, bringing a full lineup of Honda (Honda) vehicles across all segments and powertrains for customers to experience at the "42nd Thailand International Motor Expo" (Motor Expo 2025), along with the official return of the new Honda Step WGN e:HEV.

Transforming the exhibition area into a space for valuable experiences, presented through various display zones: Trail Zone for adventurous lifestyles, Sport Lifestyle Zone to enhance a cool sporty look through design, and Urban Modern Zone reflecting a premium look, allowing visitors to choose and experience vehicles that meet their needs in terms of design, performance, and technologies that will make every journey more meaningful. Highlights of the Honda booth at the event include:

Full-hybrid e:HEV-The Exciting Hybrid lineup ready to meet customer needs even more, highlighted by the official price announcement of the new Honda CR-V e:HEV, which has updated its lineup to e:HEV in all sub-models, along with adding new functionalities and upgrading features as additional standard equipment in various models, increasing value and allowing customers to own a large hybrid SUV at a more accessible price, starting from just 1,399,000 Baht.

Launch of the HuNT Series lineup, HuNT accessory package, a full-body package presented in two popular Honda SUV models: Honda HR-V e:HEV and Honda CR-V e:HEV, in the special "e:HEV HuNT" updated look, reflecting the identity of HuNTSTERs through cool style and complete functions, catering to adventurous individuals ready to explore their own experiences on every journey.

Adding options to the popular City Series lineup with the Honda City e:HEV The Black Outshine, a special custom model that enhances a sporty look, reflecting an extra level of coolness and activeness. 

Special Surprise! The return of the Honda Step WGN e:HEV, a 7-seater family car many have been waiting for, an imported model from Japan, with revealed specifications and estimated price for the e:HEV Spada model at 1,7XX,XXX Baht, exhibited for hands-on experience exclusively at Motor Expo 2025, and open for pre-reservations both at the event and at Honda showrooms nationwide.

All models come with a plus-plus value caravan, a grand year-end event with the special campaign “Honda Pro OH! MY GOOOOOD PLUS+”, a new promotion, full Max, offering diverse deals** for all Honda car models, such as special interest rates starting from 0% with 5 years of Honda Exclusive Care or Double Smile Plus for light installments and comfortable down payments, including additional special privileges for participating models** worth 50,000-85,000 Baht when booking from October 1 - December 11, 2568 and receiving the car by December 31, 2568.

Koji Iwanami, President and CEO, stated that Honda is committed to delivering valuable ownership experiences, not just driving, but continuously raising the standards of quality, reliability, and comfort in all products and services, to create value and engaging experiences throughout ownership, led by an even more comprehensive e:HEV lineup with the launch of various new models. This significant step is about awakening vitality and unlocking another level of excitement to transform every moment into an experience beyond expectation for all customers.

New Honda Step WGN e:HEV

The official return of the new Honda Step WGN e:HEV, an imported model from Japan for official distribution, emphasizing "Japanese Quality" with high production standards and confidence in after-sales service, supported by spare parts availability and expert technicians from Honda's network of over 222 standardized showrooms nationwide.

Revealing specifications and estimated price**** for the e:HEV Spada model at 1,7XX,XXX Baht, with pre-reservations open for ownership, and the actual car displayed for hands-on experience exclusively at Motor Expo 2025.

Be the first to reserve for ownership! Get a free fuel card worth 20,000 Baht** and a free front-rear dash camera, genuine Honda accessory worth 5,940 Baht** (excluding 7% VAT) when reserving from November 28 - December 31, 2568, and booking from February 6, 2569 - February 28, 2569, and receiving the car by March 31, 2569, along with a special offer of interest rates starting from just 1.39%** for Honda car and motorcycle owners and their families (Honda Loyalty), plus 1 year of free insurance and free Honda Ultimate Care, extending the vehicle quality warranty period to a total of 5 years or 140,000 km (whichever comes first).

In addition, Honda also presents a full range of other vehicle models for customers to choose and experience according to their preferred lifestyle, including both the turbo lineup and the 100% electric vehicle lineup.

Interested customers can visit the Honda car booth at the "42nd Thailand International Motor Expo" (Motor Expo 2025) at Challenger Hall 2, IMPACT Muang Thong Thani, from November 29 - December 10, 2568, and discover special offers for each car model, which are the same offers available both at the event and at Honda showrooms nationwide.